25 Jan 2018
In this session Francisco Ascensao – CEO of global influencer marketing agency Youzz – will discuss how to to use influencers as a marketing tool.
He’ll explain how to identify the right influencers for your brand and how to engage and motivate them. He will also talk about different ways of measuring the success and effectiveness of your campaign and how to create a content calendar.
Our member-only Be Better programme is designed to get people sharing their skills and knowledge, so that everyone in the community can be better (or even better!) when it comes to work and life.
These informal sessions include business masterclasses, self-improvement workshops and roundtable discussions.