What Non-Technical Founders Really Need to Know about Tech

This January CEO and Co-founder of Enty – Sophia Matveeva – will share tips on how to work with developers and understand technology without a technical background.

Sophia started Enty – an innovative fashion tech platform, supported by AI – in a Chicago Booth classroom and the company now has customers across the UK, US and Australia.

In this talk Sophia will explain how to gain a better understanding of the technology your company is building and using.

A graduate of University of Bristol and with an MBA from Chicago Booth, Sophia began her career in the media working at Finsbury before moving on to private equity firm. During her MBA, Sophia worked at a user generated news platform where she was instrumental in quadrupling audience within a year.